I have been working in the marketing industry for the past 15 years with branding strategies, consumer insights and communication. I am working on a senior level together with global clients like Volvo Trucks, IKEA, Volvo Cars, Mondelize and Tele2. At Forsman & Bodenfors I have built a unique strategy/planning department that focuses on creating strong solid brand strategies that sets the tone for some of the best communication and campaigns in the world.
Im also a lecturer at School of Business Gothenburg and Bergs School of communication Stockholm.
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