Mark runs Sweathead, a strategy training, event, and publishing company.
He’s trained The Wall Street Journal, Complex Media, On Running, Twitter, and Meta while also growing the Sweathead Facebook Group to almost 20,000 members and the Sweathead podcast to over 1.6 million total listens.
Mark spent almost two decades working in advertising in agencies like Leo Burnett, Big Spaceship, and McCann before setting up Sweathead in New York City. His roles have touched user experience, social media strategy, and account planning.
Outside of advertising, Mark is a writer and publisher. In fact, he published Australia’s first full color hip hop magazine with a CD and, having raised $37,000 on Kickstarter, he’s sold 8,000 copies of his first book «Strategy Is Your Words».
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