Multicultural psychologist, creative agencies lifelong partner, trainer, speaker & strategist, with an advancing international career in creative strategy, research, advertising, comms and management, and a solid track record of delivering results.
Focused on discovering cultural/business opportunities and insights to drive business flourishing. Passionate about breeding talent, skills and motivation across teams.
Aiming to continue providing creative solutions to business demanding tasks in increasingly challenging senior positions and environments.
I am coming back to Madrid after some years rolling in Latam. I landed in Google MX at Zoo as head of strategy 3 and a half years ago, after an international journey of more than 18 years, going from trainee to strategy & new business VP at global ad agencies: JWT & FCB (Spain and Latam). I am a of Spain, Venezuela and Mexico.
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